Why You Must Apply

Event Schedule

A Schedule at a glance is listed below. Check the program for this and learn about the sessions in store for enthusiasts.

Sharpen your problem pitch

By the end of the week, the participants will be able to:
 
• Re-visit their opportunity
• Re-validate their problem
• Refine and sharpen their problem pitch

Customer and Markets

By the end of the week, the participants will be able to:

  • Identify your market type
  • Describe market segment and niche
  • Estimate the market size
  • Define market positioning
  • Describe the customer persona

Sustainable Differentiation Strategy

By the end of the week, the participants will be able to:

  • Craft your core value proposition
  • Create a sustainable differentiation strategy
  • Deliver value that differentiates you from the Competition

MILESTONE 1 : COMPLETED

Business Model and Testing Riskiest assumptions

By the end of the week, the participants will be able to:

  • Build and test their business model
  • Taking a decision to pivot or persevere
  • Identify the riskiest assumptions in their business model

Competition Analysis

By the end of the week, the participants will be able to:

  • Create/Iterate the prototype
  • Conduct customer interviews
  • Analyze feedback – rank product features
  • Build the MVP

MILESTONE 2 : COMPLETED

Creating a Sustainable Business Plan

By the end of the week, the participants will be able to build:

  • Sales plan
  • People plan
  • Financial plan & unit economics
  • Funding plan
  • Identify metrics that matter

Go to Market Strategy

By the end of the week, the participants will be able to:

  • Identify the appropriate GTM channels
  • Develop Channel Partners
  • Analyze the Market Penetration Strategy
  • Build the Digital Marketing Plan

MILESTONE 3 : COMPLETED

Managing growth and Targeting Scale

By the end of the week, the participants will be able to:

  • Devise a growth plan
  • Structure the scaling strategy
  • Customer acquisition, enhancing productivity, process improvements, operational excellence, managing money

Funding Strategy

By the end of the week, the participants will be able to:

  • Create Sources and uses of funds statement
  • Map the startup lifecycle to funding options
  • Create the pitch deck

MILESTONE 4 : COMPLETED

Week-01

Sharpen your problem pitch

By the end of the week, the participants will be able to:
 
• Re-visit their opportunity
• Re-validate their problem
• Refine and sharpen their problem pitch
Week-02

Customer and Markets

By the end of the week, the participants will be able to:

  • Identify your market type
  • Describe market segment and niche
  • Estimate the market size
  • Define market positioning
  • Describe the customer persona
Week-03

Sustainable Differentiation Strategy

By the end of the week, the participants will be able to:

  • Craft your core value proposition
  • Create a sustainable differentiation strategy
  • Deliver value that differentiates you from the Competition
Week-04

MILESTONE 1 : COMPLETED

Week-05

Business Model and Testing Riskiest assumptions

By the end of the week, the participants will be able to:

  • Build and test their business model
  • Taking a decision to pivot or persevere
  • Identify the riskiest assumptions in their business model
Week-06

Competition Analysis

By the end of the week, the participants will be able to:

  • Create/Iterate the prototype
  • Conduct customer interviews
  • Analyze feedback – rank product features
  • Build the MVP
Week-07

MILESTONE 2 : COMPLETED

Week-08-09

Creating a Sustainable Business Plan

By the end of the week, the participants will be able to build:

  • Sales plan
  • People plan
  • Financial plan & unit economics
  • Funding plan
  • Identify metrics that matter
Week-10

Go to Market Strategy

By the end of the week, the participants will be able to:

  • Identify the appropriate GTM channels
  • Develop Channel Partners
  • Analyze the Market Penetration Strategy
  • Build the Digital Marketing Plan
Week-11

MILESTONE 3 : COMPLETED

Week-12

Managing growth and Targeting Scale

By the end of the week, the participants will be able to:

  • Devise a growth plan
  • Structure the scaling strategy
  • Customer acquisition, enhancing productivity, process improvements, operational excellence, managing money
Week-13

Funding Strategy

By the end of the week, the participants will be able to:

  • Create Sources and uses of funds statement
  • Map the startup lifecycle to funding options
  • Create the pitch deck
Week-14

MILESTONE 4 : COMPLETED

About the program

 

  • To work with and support Prototype/MVP Stage Start-ups of Pan India, channelized through B.incube. 
  • All the selected Entrepreneurs will be taken through NEN IGNITE: a 14 weeks, structured experiential program, offered and facilitated by NEN Wadhwani Foundation in collaboration with B.incube.
  • An outcome-based program – NEN IGNITE: MVP to Launch Ready – enabling Prototype Stage Entrepreneurs to take their validated ideas to early traction and investible ready pitch stage.
  • Startups would be supported by curated structured content, frameworks, Expert Masterclasses, Mentors and network support, followed by an offline Demo Day.

360° Startup Support 

This program offers the participants an inclusive experience that covers different aspects of the entrepreneurial journey, to increase their chances of success. This experience includes:

  • One-on-one consultation with NEN & iStart Program Manager
  • Digital content & Solution Kits
  • Live online workshops/key Interventions
  • Domain experts & Business mentors
  • Live Pitching Sessions
  • Connect to funding agencies including investors

Goal

Assess and analyze the current business model;

  • Articulate a compelling Value Proposition ;
  • Identify risky assumptions, gaps, and obstacles; iterate to a sustainable business model;
  • Test, refine and validate your MVP in an efficient manner;
  • Select the appropriate Go-to-Market Strategy;
  • Manage Growth and Target Scale;
  • Create Funding Plan and get ready to Pitch your Startup to Investors/Funding agencies;

Outcome

  • Acquire in-depth knowledge about the different growth tools to grow your business, using modern-day technology.
  • Identify different aspects that can impact Your business.
  • Create financial plans, sales plans, funding plans and GTM strategies for Your business.
  •  Devise a Growth Plan, structure the Scaling and Customer acquisition Strategy
  • Create a pitch deck for your business and present it to different stakeholders including Investors.

Commitment

  • 14 weeks Journey
  • Weekly 3 hours of Live Sessions
  • Work on the pitch deck and improve by doing mock pitches and getting traction

Benefits

  • Opportunity to win an all-expense paid trip to Silicon Valley by Wadhwani Foundation
  • Opportunity to raise early stage investments and funding
  • Recognition from iStart and access to benefits by Government of Rajasthan
  • Investor Demo Day
  • Dedicated Mentorship

Timelines for the Dates

CALL FOR APPLICATIONS

– 30th May 2022

LAST DATE TO APPLY 

– 21ST June 2022

SCREENING

– 22nd June 2022

1:1 PITCHES

– 27th June 2022

ORIENTATION & ON-BOARDING

– 06th July 2022

PROGRAM START

– 11th July 2022

PROGRAM END

– 14 October 2022

INVESTOR DEMO DAY

– 14-15 December 2022

Eligibility 

1) MVP Ready startups across India can participate. 

2) Entrepreneurs and startups having a validated proof of concept, Prototype to be tested and ready product which can be directly integrated into the corporate, can participate. 

3) Startups with market traction and paying customers can also participate 

4) Scale-stage startups across India can participate.

SUPPORTED BY

Our Technology Partner